ZC Advisory

Growth & Value Creation Advisory.
Serving middle market, privately-owned and PE-backed businesses in B2B services, industrials, and technology industries.
How I work.
Partner with Owners and their Leadership Teams to develop and deploy value creation plans to achieve sustainable, above-market growth and maximize Enterprise Value.
My approach.
Grounded in the belief that growth and value creation are manufactured, my approach is flexible to each business and follows three primary phases:

1
Define business objectives
3-Year Vision; Strategy refinement; Annual & Quarterly Goals.
2
Develop Value Creation Plan
Initiative creation with monthly milestones, leading and lagging indicators of success.
3
Execute Value Creation Plan
Initiative acceleration; Management Team coaching; Strategic project execution.
Background
Zack Crisan brings 15+ years of Sales, Leadership, Advisory, and Operations experience to his consulting practice.

A former McKinsey consultant, operator in PE-backed businesses, and sales leader in SaaS startups, Zack has experience in +50 B2B settings across services, industrial, and high-tech sectors. He brings extensive growth strategy and commercial excellence expertise and has led enterprise transformations in contexts from $50M to $2B at-stake.

Additionally, Zack has unique expertise preparing mid-market businesses for transactions (e.g., growth acceleration, strategy deployment, talent development) to maximize value creation for owners and investors.

Zack lives in Grosse Pointe, MI with his wife and two children. He holds a BBA from the University of Michigan and an MBA from the Fuqua School of Business at Duke. He is a passionate U of M and Detroit sports fan, avid golfer and reader, and amateur chef and artist.
SERVICES

Strategic Planning and Execution

Partner with Owners and their Leadership teams to define business objectives, develop value creation plans, and launch and execute strategic initiatives.
Management Coaching

Empower leaders with the skills and insights needed to effectively implement a value creation plan, develop their bench of talent, and raise the level of performance across the organization.
Strategic M&A

Conduct strategic due diligence, integration planning, and integration management execution. Facilitate access to subject matter experts to support the M&A process.

Growth & Value Creation Advisory.

Serving middle market, privately-owned and PE-backed businesses in B2B services, industrials, and technology industries.

How I work.

Partner with Owners and their Leadership Teams to develop and deploy value creation plans to achieve sustainable, above-market growth and maximize Enterprise Value.

My approach.Grounded in the belief that growth and value creation are manufactured, my approach is flexible to each business and follows three primary phases:

Define business objectives

Develop Value Creation Plan

Execute Value Creation Plan

Background

SERVICES

Strategic Planning and Execution

Partner with Owners and their Leadership teams to define business objectives, develop value creation plans, and launch and execute strategic initiatives.

Management Coaching

Empower leaders with the skills and insights needed to effectively implement a value creation plan, develop their bench of talent, and raise the level of performance across the organization.

Strategic M&A

Conduct strategic due diligence, integration planning, and integration management execution. Facilitate access to subject matter experts to support the M&A process.

My approach.
Grounded in the belief that growth and value creation are manufactured, my approach is flexible to each business and follows three primary phases: